Finders Keepers: RE- RE- RE-

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By News & Resources Editor Martin Elwell. Send me your found poetry news.


Rewriting Through Google Ads

psychoWondering how Google Ads will respond to the content of psychotic emails? Look no further. Mimi Cabell and Jason Huff have rewritten the novel American Psycho by Bret Easton Ellis by replacing each page with the Google Ads generated in response to that page’s content. Find out more about their method and the results here.

Cabell and Huff wanted to bring attention to how Google’s web crawlers read e-mails and pull up ads to match each message’s content. They were curious as to what Google would try to advertise when faced with the graphic violence of Easton Ellis’ novel, and the results range from Crest Whitestrips to Crate & Barrel furniture.

Recreating Through Fashion

I don’t usually do fashion, but I found this one interesting after it was sent to me by a friend. Admittedly, it might be “fashion inspired by” rather than “fashion appropriated from,” but the creation of fashion from the content of books by Donna Tartt, along with the cut up book pages strewn across the runway, nudged this one into the appropriation/rewrite/re-use universe. I hope you like the outfits.

Perhaps one of the most delightful elements of ‘Tartt’ were the cut up book pages (from Donna Tartt’s novels nonetheless) which began falling from the ceiling about half way through the show, and continued to fall right until the end when the floor was covered with this snow of words. A nod to winter and salute to literature. Brilliant.

Redefining Expression

Slovenian poet Peter Semolic and French poet Marc Delouze were interviewed in MaltaToday as they prepared for the Malta Mediterranean Literature Festival. Among other things, Semolic wonders if found poetry is the best method for expressing the challenges facing Slovenians.

Today we can define the mainstream of Slovenian poetry as ‘poetry of experience’. Slovenia is right now in deep economic, political and cultural crisis and somehow this kind of poetry can no longer confront reality – it has become tired, even boring. From my point of view we need to invent new forms, new language – in my last book (which is not yet published) I moved towards “found poetry”. Perhaps this is the right way to make poetry more interesting and challenging again.

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